# DTC Creatives

> DTC Creatives is a collaborative digital asset management (DAM) platform built for creative teams, beauty brands, and agencies. Upload, organize, approve, and share digital assets in one visual workspace.

## Overview

DTC Creatives is a web-based DAM tool that centralizes your brand's creative library. It provides AI-powered auto-tagging, multi-stage approval workflows, version control, smart folders, and real-time team collaboration, all designed to be affordable and easy to use.

## Key Features

- **Collaborative DAM**: Images, videos, documents, designs, everything in one visual workspace with real-time comments and role-based permissions.
- **AI-Powered Tagging**: Automatic categorization and keyword tagging using AI to make every asset instantly searchable.
- **Approval Workflows**: Multi-stage review process from draft to final approval with status tracking (draft, in review, needs changes, approved, final).
- **Version Control**: Track every version of every asset with rollback capability and version notes.
- **Smart Folders**: Auto-organize assets by campaign, channel, asset type, and custom criteria.
- **Brand Link Sharing**: Share approved assets with external stakeholders via secure links.
- **Agency Multi-Brand Management**: Manage multiple client brands under one agency account with per-brand billing.
- **Creative Request System**: Submit, track, and fulfill creative asset requests with briefs, deadlines, and platform targeting.
- **AI Search**: Find any asset instantly with natural language search across tags, descriptions, and metadata.
- **Role-Based Access**: Owner, admin, editor, and viewer roles with granular permissions per brand.

## Pricing

- **Starter (Free)**: 1 GB storage, 1 user, basic tagging
- **Professional ($19/user/month)**: 50 GB, up to 10 users, AI tagging, approval workflows
- **Business ($49/user/month)**: 500 GB, up to 25 users, agency features, analytics
- **Enterprise (Custom)**: Unlimited storage and users, SSO, custom integrations

## Ideal For

- Beauty and skincare brands managing product photography and UGC content
- Creative teams organizing brand assets, campaigns, and ad creatives
- Agencies managing assets across multiple client brands
- Marketing teams organizing media for digital campaigns across Meta, TikTok, Google, and more
- Organizations needing an affordable alternative to enterprise DAM solutions like Bynder or Brandfolder

## Supported Asset Types

Images (JPEG, PNG, WebP, SVG), Videos (MP4, MOV, AVI), Documents (PDF, DOCX), Design files, and more.

## Security

- Invite-only registration (no public signup)
- Row-level security on all data
- Role-based access control with hierarchy enforcement
- Secure edge functions with JWT verification and CORS restrictions
- All internal pages (dashboard, uploads, folders, admin) are protected and not accessible to crawlers

## Links

- Homepage: https://dtccreatives.com
- Privacy Policy: https://dtccreatives.com/privacy
- Terms of Service: https://dtccreatives.com/terms
- Log In: https://dtccreatives.com/login